Category: Uncategorized

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Gaya Kepemimpinan Wanita Pada Usaha Kecil Menengah di Tangerang Selatan

Abstract This study aims to determine the management of women’s leadership style to employee performance on home business. Building relationships with employees need experience in leading, Sources of development of the character of an entrepreneur also found in the family’s internal education since childhood. The self-concept of an entrepreneur is a social product formed through […]

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Kajian Perkembangan Penelitian Pemasaran Film

Abstract The purpose of this study is to present the most likely conceptual scheme in film marketing research. Based on the study of several leading international journals, many factors are interrelated in film consumption so that the use of quantitative research alone is not sufficient in explaining the phenomenon of film consumption. Factors such as […]

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Penyebab Wajib Pajak Tidak Patuh

Abstract This study aims to determine the causes of non-compliance with taxpayers. Using qualitative methods, this study was conducted by interviewing fifteen taxpayers who have not complied with tax reporting to article 21 until 31 March 2015. Non-compliance includes both not reporting and not accurately calculating their taxes. Fifteen samples. The results showed that knowledge […]

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Analisa Kebijakan Dividen Berdasarkan Teori Lintner

Abstract Dividends are important to the company as they relate to the allocation of revenues from corporate growth and wealth to shareholders. The purpose of this study is to analyze dividend policy proposed by Lintner stating that dividend policy is influenced by profitability and lagged dividend. The population of this study are companies listed on […]

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Green Marketing Terhadap Brand Image Produk Lampu LED Philips di Kota Bandung

Abstract This research aims to determine the influence of green marketing which consists of ecolabel, ecobrand, environmental advertising, environmental awareness, green product, green price, green promotion and demographic for brand image of Philips LED lighting products at Bandung city. In this research use descriptive quantitative method and causality. The sample in this research is part […]